Thuri Helgadottir joins NOCCO

Thuri Erla Helgadottir is an Icelandic functional training athlete and weightlifting champion competing at world championships. Despite her young age she has been a part of the world elite for a long time. She is one of the top weightlifters in Europe and a four time CrossFit® Games athlete.

– I am happy to join the Icelandic NOCCO team. I’m excited to have their support in following my dreams and achieving my goals, going as far as I can in both weightlifting and CrossFit, says Thuri Helgadottir.

NOCCO is the number one sold BCAA drink in Iceland. The sponsorship means that NOCCO strengthen its position further and expands the Icelandic ambassador team with a true champion.

– NOCCO is the obvious choice for athletes with a strong passion for fitness and health. Thuri embodies our brand philosophy and we are committed to support her on her journey. She will be a great addition to the team, says Lovisa Fahlström, Marketing Manager at NOCCO.