NOCCO now available in Las Vegas

The functional beverage company NOCCO, one of Europe's leading vendors of BCAA products, is evolving into a new, American BCAA favorite. Since the March opening of its first U.S. office in Venice, Los Angeles, distribution has now expanded to Las Vegas, already enjoying over 20 active accounts.

With rapidly increasing demand for premium BCAA products in the U.S. fitness community, the no sugar, low calorie, no carb beverage with BCAAs has expanded its SoCal distribution to over 350 gyms in just six months, including Gold’s Gym, Dogpound and LA Fitness. NOCCO is now delighted to widen its distribution to Las Vegas.

“We’re very excited to bring NOCCO to Las Vegas – our experience so far in California demonstrates clearly that the U.S. fitness consumer is looking for delicious beverage options that are both premium and ‘better for you’. Clearly, Las Vegas has a vibrant fitness community buzzing with events, athletes and gyms – we’re beyond stoked to be working with all of them”, says Ben Jones, CEO NOCCO USA.

NOCCO has attracted some of the world’s strongest athletes, including three-times CrossFit® Games Champion, Tia-Clair Toomey and Fittest Teen on Earth™, Haley Adams, not to mention the incredible talents Laura Micetich, Shane Orr and Ant Haynes.