NEW COLLECTOR’S EDITIONS
NOCCO’s 10th anniversary celebration isn’t over yet. Now, more flavors are being released in the Collector’s Edition: the Christmas flavors Julmust, Christmas Apple, Skum Tomte, and Skum Nisse.
“We see this second release of Collector’s Edition flavors as an early Christmas gift to everyone who has been part of NOCCO’s journey over the years,” says Bella Jordansson, Marketing Activation Manager for NOCCO.
This autumn, NOCCO, Sweden’s best-selling BCAA drink, is celebrating 10 years on the Swedish market. The celebration began back in September, when NOCCO honored both its 10th anniversary and its loyal community by launching four previous favorite flavors in exclusive Collector’s Edition cans. The response was huge, both online and in stores, and in many places the cans sold out in just a few days.
Now, more exclusive Collector’s Edition flavors are arriving. In week 44, a limited volume of NOCCO Julmust (2015), NOCCO Skum Tomte (2016), NOCCO Christmas Apple (2018), and NOCCO Skum Nisse (2020) will be launched in grocery stores and on tyngre.se.
“We’re looking back at some of our most fun and seasonal flavors in this second release for NOCCO’s 10th anniversary. Skum Tomte and Skum Nisse are returning favorites, while Christmas Apple was only sold in 2018,” says Bella Jordansson, Marketing Activation Manager for NOCCO.
She continues:
“Julmust was the first of our more experimental launches. Now it’s back – but noticeably improved. We’re bringing it out as a nod to everyone who’s been with us for a long time, showing that NOCCO is not only there for you as you grow – NOCCO is also constantly improving.”
NOCCO was first launched at the Fitness Festival in 2014, as the world’s first ready-to-drink BCAA beverage. That’s why this year’s Fitness Festival 2024 will be the grand finale of NOCCO’s 10th anniversary celebrations – when ambassadors and loyal fans gather to honor training, community, and flavors, right where it all began. In NOCCO’s booth, for the first time ever, there will be exclusive “Limited Edition” NOCCO merchandise for sale.
NOCCO Julmust (2015) was NOCCO’s first Christmas flavor. Now, the traditional taste returns in an improved version, with 180 mg of caffeine to help increase focus and improve endurance.
NOCCO Skum Tomte is a big favorite that debuted in 2016. With its unique taste, it has become a recurring part of the Christmas celebrations for our Swedish community. It contains 180 mg of caffeine and BCAA.
NOCCO Rudolf’s Christmas Apple (2018) combines two Christmas favorites – apple and cinnamon – with 180 mg of caffeine and BCAA.
NOCCO Skum Nisse, launched in 2020, has returned every year since. It has become a modern classic containing both 180 mg of caffeine and BCAA.