A new spark: passionite
NOCCO Passionite is here. A new NOCCO Focus, with a pure and refreshing taste of passion fruit, zero sugar and 180 mg of caffeine.
To start off 2026, NOCCO salutes those who truly focus on their passion with its latest product launch: NOCCO Focus Passionite.
“You know that thing that gets your heart racing? That one goal you keep coming back to – through rain or shine. That’s passion. And now it has a flavor”, says Bella Jordansson, Marketing Activation Manager at NOCCO Sweden.
She continues:
” This is your motivation to keep showing up for what truly matters: in the gym, on the field or wherever you perform at your best”.
The lightly carbonated functional drink contains 180 mg of caffeine, which contributes to increased concentration, and a blend of B vitamins. It is sugar free and offers the pure and refreshing taste of passion fruit. Passionite joins the NOCCO Focus range, which includes bestsellers such as Stellar Blend, Ramonade and Grand Sour.
NOCCO Passionite will be released in week 2 and will be available in stores across Sweden, as well as online at retailers from January 13.
NOCCO is a tasty, sugar free functional drink available in a variety of bold flavors, with or without caffeine, BCAAs, and electrolytes. Every can also contains a complex of B-vitamins. Launched in Sweden in 2014, NOCCO has grown into a leading functional beverage brand across several European countries. We recommend a balanced diet and a healthy lifestyle. NOCCO is not recommended for children, pregnant or breastfeeding women, nor people with caffeine sensitivity. We recommend no more than two cans of NOCCO per day.